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The packaging of cosmetics is no longer so simple packaging, but also the embodiment of the brand

2020-08-21下載文件:暫時沒有下載文件
?With the improvement of people's living standard, the improvement of taste, the requirements for the United States are also changing, the natural requirements for the choice of cosmetics more stringent, in addition to the choice of product essence is pure natural plant essence, Marine life, high-tech content, the packaging of the product is also very different from the past. Merchants deeply feel that exquisite packaging can be more brilliant, outstanding, more attractive and competitive in the fierce market, but also will inevitably make the product value-added.

Acrylic cream bottle

Throughout the packaging of direct selling cosmetics in many countries found that there is no real idea, if the cosmetics container is too ordinary, single color, simple modeling, can not give people a feeling of love and other common problems. In fact, this is also directly related to the positioning of cosmetics products. Cosmetics is only a product line of direct selling enterprises, many of which are not important product lines of enterprises, so there are too many phenomena of following the crowd. National enterprises really need long-term development, and the attitude of product positioning is worrying.

Cosmetics packaging should be beautiful, creative, packaging materials, market positioning and other factors to establish the brand design and direction, and strive to stand out in the same kind of products. In terms of the color and lustre of the product packaging, the local cosmetics are full of Oriental charm, and the product shape with deep Oriental flavor of color and lustre packaging lays particular stress on practical, quiet and natural, which brings a kind of subtle and charming Oriental charm and reflects the elegant Oriental culture. To enhance the product brand and create the brand image is the key issue we are thinking about.

The packaging of a product is like a person's appearance, and even a talented person with a lot of intellectual skills will miss out on a lot of opportunities if they don't make a good impression. This is especially true for cosmetics. And the main consumer group of cosmetics from the relatively perceptual women, the elegant appearance of packaging and taste directly related to the sales of products. If packaging or calm place, will undoubtedly lose huge space in the market competition.

Mention perfume, everybody knows a few French brand, visible, the influence of the brand is big, a product can represent a country. And these international products are packed with personalized features, mysterious, unrestrained, lively. Each style is an exquisite handicraft, which brings infinite inspiration and imagination space to people.
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Shaoxing Shangyu Hengtong Plastic Products Co. LTD / A leader in high-end daily chemical packaging

  • Contact person: Manager Yang
    Phone: 13735277676

  • Q Q:228791969
    Email:hady88yang@cos-pak.net

  • Company Address:
    Xinyejia Dai Industrial Park, Baiguan Street, Shangyu District, Shaoxing City

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